Once
I was teaching a group of executives about generating innovation through the
power of setting almost impossible goals (read more here if you are
interested). One executive responded:
“So,
you want me to risk bankrupting my organization by placing a big bet on a new
idea?”
“Uhhh,
no," I responded.
Some
people think that innovation is an all or nothing deal and they catastrophize possible
failure. When you set an Almost
Impossible Goal here are three SMART things you can do. These ideas are inspired by Eric Ries’s book,
The Lean Startup:
1. Spend lots of time brainstorming over
multiple sessions. You want to generate
lots of new ideas. From my last blog and Adam Grant’s book, Originals: “In fact, when it comes to idea
generation, quantity is the most predictable path to quality.” “Many people fail to achieve originality
because they generate a few ideas and then obsess about refining them to
perfection.”
2. Experiment.
Select what you think is the best idea and run very small
experiments. Create what is known as a
Minimal Viable Product (or Program/Service) that you can test out in the real
world. Important – collect DATA from
REAL possible users of the product/program/service. Make the product/program/service as “minimal”
as possible. Test various options.
3. Be agile and nimble. Be prepared to “pivot” – to make changes,
small or large, to your original idea.
If the data shows that you have an idea that does not work, try
something else!
Innovative
ideas do not require tens of thousands or even thousands of dollars to test in
the real world and give you an idea if an idea might work. Use the Lean Innovation approach to create
even more effective ways to make a Mission
Impact.
*Check
out these articles from Stanford Social Innovation Review to learn more: “Is Your Nonprofit Really Ready to Use the
Lean Startup” (March 5, 2014), “The Promise of Lean Experimentation” (Summer
2015).
For more ideas on how you can lead breakthroughs in your
organization, follow this blog and check out my web site. You will find free resources you can
download, including a Breakthrough Strategy Workbook that you can download at
no cost. You can also check out my book,
Mission Impact: Breakthrough Strategies
for Nonprofits, and buy it if you are interested. And you can follow Sheehan Nonprofit
Consulting on Facebook.
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